Why You Need a Website
The most obvious reason is that many companies use the Internet to search for suppliers. If you don’t have a website then your competitors will have an advantage over you. Technology is moving quickly, so move with the times instead of having to catch up. But this doesn’t mean don’t get paper advertisements as well, such as business cards. This is also the same for customers; this is the easiest way to find information and compare with your competitors. Why because:
Many people surf the web in the evening when most businesses are closed, which is perfectly fine because websites never take a break. A website will allow your business or organization to be open 24/7 without any supervision or need to lock it up. You can always be there for your customers. Having a website is the equivalent of having an employee working around the clock – even weekends and holidays!
Have you ever wanted to get into business, but don’t know how to compete with all the big names out there? By creating an incredibly beautiful website with a solid strategy behind it you can smash the big guys to pieces. You have no chance of building bigger skyscrapers, but your website can break down the perceived wall between you and them.
Websites Improve Customer Confidence & Corporate Image
With a professional website, you will improve you overall impression to the public and, in turn, your customers will develop a greater sense of confidence in your organization.
Small Businesses Have Higher Revenue
According to the Small Business Administration, small businesses that have websites are averaging $1.07 million more per year in sales than small businesses not online. That equates to 39% higher revenue.
Websites Help Establish More Customers
According to the Small Business Administration, 50% of Internet sales are from new customers. Having a website significantly improves your customer reach no matter what services or products you offer. More than 2.4 billion people use the internet every day, and some 90% of those have purchased something, or contacted a company, online in the last 12 months. So by not having a website, you will be missing out on a big piece of the pie.
Websites Are Not Just Local, They Are Global
Most small businesses are only able to market to their town and surrounding communities. With a website, you can take your goods and services across America and around the world, if you so choose.
Companies spend millions creating brochures and distributing them. By having a website you can skip that entirely. Your potential customers can find out about you and any of your products online. If you get most of your business through networking and personal connections, then they will want to check out your website.
Have you tried getting a business loan recently? It’s not easy, but if you try and the bank manager asks to see your website, you better have a pretty good one. It doesn’t just stop with the bank, the perceived value of your business will be lower in everyone’s eyes – especially your customers.
You know that great feeling you get when people recognize your work? Well, by having a website you can show off what you do and take pride in your work.
Helps with business goals
That’s right! When it comes to writing the content for your website you are going to revisit things about your business that you haven’t in years. You will most likely reassess your business goals.
Communication with customers
By having a blog or even just a feed on your website, you can update customers on your newest offers, products, promotions, events, photos, or any other content
The internet has opened up a whole new world of marketing that didn’t exist before. Your website can attract new business by using a whole host of low cost marketing techniques.
You can greatly reduce the cost of customer support by have a ticketing system, or even just an FAQ on your website. I can think of about 5 companies off the top of my head that streamline your customer service straight from your website.
I know there are other ways to do this, but by having a website you can have your own email email@example.com. It is more professional and easier to remember.
I know that sounds a bit far out, but it is true. You can run really cheap press releases online about your business, but to do it you will require a website. In fact, I have had clients who were absolute nobodies get one million views on YouTube because of online press releases.
You don’t need permission from your boss or company lawyer. Ash Ambridge drops the ‘F-Bomb’ all the time because she can, and no else is asking her to stop. Now she has a world class business with thousands of customers.
Have you ever had difficulty making that sale? Or convincing someone that you are the real deal. By having a well-structured website you can foster instant credibility with anyone. You can provide the ultimate proof that you are, in fact, the realest of all deals.
Websites help you in branding and brings online users to you. They are leads and your potential customers.
We understand how to position you with your website. We understand how to leverage your existing website to bring more visitors and leads.